Pakistan, like other developing countries, has been facing a shortage of housing units; and this basic human need is felt more profoundly at the bottom of the pyramid comprising the poor and financially under-served segments of the society. According to the 2017 census, Pakistan’s population has reached 208 million, growing at an average of 2.4% annually since 1998. The growing number of households implies an increase in the demand for housing. It is estimated that the annual demand for new homes is approximately 700,000 a year, whereas, only about half of this demand is met. Overall, the housing deficit is estimated at 10 million units and growing.