Modelling Housing Demand Factors for Affordable Units in Malaysia

Introduction

Affordable Units in Malaysia represent a critical policy priority as the government seeks to address housing accessibility for low to middle-income households. This comprehensive summary analyzes the peer-reviewed study "Modelling Housing Demand Factors for Affordable Units in Malaysia" published in the International Journal of Sustainable Construction Engineering and Technology (2023), which investigates the key attributes influencing buyer demand in urban contexts.
Affordable Units in Malaysia represent a critical policy priority as the government seeks to address housing accessibility for low to middle-income households.Understanding the Scope of Affordable Units in Malaysia
The Malaysian government defines affordable housing as properties priced between RM42,000 and RM300,000, with consideration given to location, size, and property type (Basrah et al., 2021). To support accessibility, several schemes have been implemented, including the People's Housing Programme (PPR), Rumah Mampu Milik (RMM), Perumahan Penjawat Awam 1Malaysia (PPA1M), and the My Home scheme (Mohammad et al., 2018).
Despite these interventions, housing affordability declined from 4.0 to 5.1 between 2012 and 2014 (Suraya et al., 2019), underscoring the persistent challenge of aligning supply with genuine demand for affordable units in Malaysia.

Research Methodology and Analytical Framework

The study employed a quantitative approach centered on Wangsa Maju, Kuala Lumpur, as a representative urban case study. Data were collected from 400 potential buyers of affordable housing units using a structured questionnaire with a five-point Likert scale.
Researchers examined 25 significant attributes across four primary constructs: product factors, private financial requirements and regulation, government approval and regulation, and location factors.
Partial Least Squares Structural Equation Modelling (PLS-SEM) via SmartPLS software was utilized to develop and validate the housing demand model, with measurement validity confirmed through composite reliability (CR: 0.834–0.945) and average variance extracted (AVE > 0.5).

Key Demand Attributes Influencing Affordable Units in Malaysia

The analysis identified five factors comprising nine attributes that significantly contribute to the affordable housing demand model. These findings offer actionable insights for policymakers, developers, and researchers focused on affordable units in Malaysia.

Government Approval and Regulation: The Primary Driver

Government approval and regulation emerged as the most influential factor (effect size f² = 1.434; path coefficient β = 0.693; p < 0.01). Four specific attributes under this construct demonstrated significant impact:
These findings confirm that structured policy intervention plays a major role in supporting the development and uptake of affordable units in Malaysia. However, the study notes that government-approved locations are often situated far from amenities and transportation links due to urban land constraints—a reality that may inadvertently increase transportation costs for residents.

Spatial Geographical Location: A Significant Secondary Factor

Spatial geographical location demonstrated a medium but significant effect on housing demand (f² = 0.268; β = 0.319; p < 0.01). Five attributes were validated as influential:
The research reinforces that properties in prime locations with strong transportation connectivity and amenity access command higher demand. For low-income households, proximity to workplaces is particularly critical due to sensitivity to additional transportation expenses (McDonald, 2008; Thanaraju et al., 2019).

Non-Significant Factors: Product and Private Financial Requirements

Contrary to initial expectations, product-related attributes (e.g., house design, number of rooms, finishes) and private financial requirements (e.g., loan tenure, credit history, documentation) did not demonstrate statistically significant relationships with housing demand in this model.
This suggests that, within the context of government-subsidized affordable units in Malaysia, regulatory frameworks and locational advantages outweigh individual product features or private financing barriers in shaping buyer decisions.

Implications for Policy and Practice

The study's validated model explains 73.5% of the variance in housing demand (R² = 0.735) with strong predictive relevance (Q² = 0.405). These robust metrics affirm the model's utility for forecasting demand patterns related to affordable units in Malaysia. Key implications include:
The research also highlights that housing demand significantly influences housing mismatch (β = 0.211; p < 0.05), albeit with weaker predictive relevance (Q² = 0.064). This indicates that while demand modeling is powerful, additional factors—such as income volatility, non-housing expenses, and cultural preferences—may contribute to mismatches between available stock and buyer needs.

Conclusion: Sustaining Progress on Affordable Units in Malaysia

This study provides a rigorously validated framework for understanding the determinants of housing demand in Malaysia's affordable segment. By confirming that government regulation and spatial location are the dominant drivers, the research offers clear direction for enhancing policy effectiveness and market responsiveness.
As urbanization pressures intensify and demographic shifts continue, the evidence-based insights from this model remain highly relevant for stakeholders committed to expanding access to affordable units in Malaysia.
Continued monitoring, adaptive policy design, and location-sensitive planning will be essential to ensure that affordability translates into genuine, sustainable homeownership opportunities for Malaysia's low and middle-income populations.